Sunday, October 21
|
|
| 11:00 a.m. - 4:00 p.m. | Vendor Showcase Set-Up |
| 3:00-8:00 p.m. | Registration & Information Desk Open |
| 5:00-6:00 p.m. | New Member & First Time Attendee Reception |
| 6:00–8:00 p.m. | Opening Reception in the Vendor Showcase |
|
|
Monday, October 22
|
|
| 7:15 a.m. – 5:00 p.m. | Registration & Information Desk Open |
| 7:45-8:15 a.m. | Breakfast in Vendor Showcase |
| 8:15-10:00 a.m. | Opening General Session
|
| 10:00-11:00 a.m. | Vendor Showcase Networking |
| 11:00 a.m. – 12:00 p.m. | Concurrent Session Block 1
|
| Reservation Sales from A to Z: Create, Hire, Train, Coach and Motivate a SALES Team, Part 1
|
| Highly Effective Leadership: How to Employ the 7 Key Practices Great Leaders Use to Consistently Deliver Extraordinary Results Through Ordinary People
|
| Getting Green - Including in Your Pocket
|
| Pay Per Click & The Power of Attribution
|
| Peaking During the Offseason: An Email Marketing Case Study That Will Give Your Reservation Numbers a Lift
|
| Pinterest: What's All the Buzz?
|
| Interior Design for Vacation Rental Managers
|
| The Conversion Experience: From Getting Your Foot in the Door to Getting Guests' Through It
|
| 12:00-1:15 p.m. | Lunch |
| 1:15-2:15 p.m. | Concurrent Session Block 2
|
| The New Global Market and Its Impact on Linen Programs
|
| From Conception to Launch: Important Tips for a Successful Website Build
|
| Targeted Selection Using Social Media and Behavioral Interviewing
|
| Running a Cloud-Based Vacation Rental Company
|
| Drive Reservations with Facebook Data
|
| Minimize the "Churn": Company Growth Starts with Your Existing Homeowners
|
| Claim Your Share of the $121 Billion International Visitors Market
|
| Town Hall with the VRMA Board
|
| 2:15-3:15 p.m. | Vendor Showcase Networking |
| 3:15-4:15 p.m. | Concurrent Session Block 3
|
| Hug Your Guests: Create a Special Environment That Keeps 'Em Coming Back
|
| The Five Senses of Housekeeping - Tips from 2011's Vacation Rental Housekeeping Professional of the Year
|
| Responsive Web Design: The New Frontier for Vacation Rental Websites
|
| 10 Online Marketing Strategies for Marketing on a Budget
|
| How and What Data Can Help You Project Your Revenue - BEFORE It's Too Late to do Anything About It!
|
| Hybrid Business Model Success Story
|
| Owner Profiling- Vacation Rentals Hidden Power Over Other Lodging
|
| Social Media in 30 Minutes a Day, 2012 Edition
|
| 4:30-5:30 p.m. | Concurrent Session Block 4
|
| Tap Into The Vacation Services Revenue Stream
|
| The Changing Landscape of Payment Acceptance
|
| Booking Windows: Massive Impact on Pricing, Forecasting and Acquisition
|
| Online Marketing Toolbox: Essential Tools to Manage and Enhance Your Online Presence
|
| Online Success Through Strong Branding
|
| From First Impressions to Lifelong Customer: Defining Your Guest
|
| Working With Government and Community |
| Increase Homeowner Retention and Referral Business with a Net Promoter Feedback System
|
|
|
Tuesday, October 23
|
|
| 7:30 a.m. – 5:00 p.m. | Registration & Information Desk Open |
| 8:00-8:30 a.m. | Breakfast in Vendor Showcase |
| 8:30-10:00 a.m. | General Session
|
| 10:00–11:00 a.m. | Vendor Showcase Networking |
| 11:00 a.m. – 12:00 p.m. | Concurrent Session Block 5
|
| Leverage Marketing with your Destination Marketing Organization
|
| Build a Better Team
|
| Bookings 501: Earn the Clients You Want, and Keep Them Coming Back Over and Over Again!
|
| Professional VRM's - We're Worth It!
|
| Using the Net Promoter System to Increase Positive Reviews
|
| Big Picture Issues for Line Managers: Influencing Employee Behavior by Changing Perspectives
|
| Trust Accounting Can Be Your Friend
|
| Quantity or Quality? Smart Ways to Grow Your Inventory
|
| 12:15-1:45 p.m. | Lunch with Annual Membership Meeting |
| 2:00-3:00 p.m. | Concurrent Session Block 6
|
| Reservation Sales from A to Z: Create, Hire, Train, Coach and Motivate a SALES Team, Part 2
|
| Make Ready Maintenance
|
| Neuromarketing and Influence on Buying Behavior
|
| Revenue Sources
|
| Six Steps to Creating a Comprehensive Content Marketing Strategy
|
| Optimizing your Social Media to Build Loyalty and Increase Bookings
|
| Five Steps to Upgrading Your Software
|
| The Vacation Rental Industry: Present & Future
|
| 3:00-4:00 p.m. | Vendor Showcase Networking |
| 4:00-5:00 p.m. | Concurrent Session Block 7
|
| Rebranding the VRMA: Managing the Future
|
| Pool Care and Maintenance
|
| Establishing Customer Relationship Management in Your Vacation Rental Business
|
| Hiring the Best
|
| Optimizing Your Information Technology Investment As You Grow Your Management Business
|
| ZMOT - Understanding Google's Zero Moment of Truth
|
| The Mobile Revolution: Options and Solutions To Keep Your Brand In Front of Your Audience
|
| Creating Competitive Advantage through Property Photography
|
| 5:00-7:00 p.m. | Vendor Showcase Tear-Down |
| 7:00-10:00 p.m. | Tuesday Party: Block Party at the Biltmore
|
|
|
Wednesday, October 24
|
|
| 8:00 a.m. - 1:00 p.m. | Registration & Information Desk Open |
| 8:30-9:00 a.m. | Breakfast |
| 9:00-10:30 a.m. | General Session
|
| 10:40 a.m. - 12:30 p.m. | Concurrent Workshop Sessions
|
| Homing In On Your Brand
|
| Setting S.M.A.R.T. Goals to Drive Revenue Growth
|
| Ask An Expert
|
Print to Page
