Blog

New Revenue: Expanding Services Beyond Inventory

Many VRMs have developed a number of procedures, systems, and additional home services to create a competitive advantage and operational efficiency in their businesses. Most of these managers are only targeting their current customer bases for these services and have neglected to see the market need outside of their inventory. Here are six steps to expand your revenue sources beyond your current inventory.


New Revenue: Innovative Revenue Models from the Vacation Rental Industry and Beyond

After such a positive response to our session at VRMA East, and in preparation for conducting a similar session at VRMA West, we wanted to share some of the ideas with those who were not able to attend, or who would like additional color on the topics covered. To that end, this will be the first piece in a three part series covering “New Revenue: Innovative Revenue Models from the Vacation Rental Industry and Beyond.”

Awesome Vacation Rental Marketing Idea: Competitive Advantage Through Local Partnerships

Now that we’ve established the importance of vacation rental marketing (especially inbound marketing), and many vacation rental managers are hitting the busiest time of year, it's time to try to break off some VRM marketing ideas into smaller chunks.
 

Talking points for recruiting homeowners

Increasing the number of properties you manage is the best and fastest way to grow your business. Of course, adding properties is easier said than done. Here are talking points to use when you have a conversation with a prospective homeowner.

Preparing for the Regional Seminars: Start Your Action Plan Now

Attending a VRMA Regional Seminar? Great! Now what? Here are the top tips to make the most of your Seminar experience from closing keynote speaker Aaron Wolowiec. 

One Year of Content: Vacation Rental Inbound Marketing Templates

It's spring, and it's time to kick your content marketing into high gear. Your guests are coming out of their winter hibernation, and thoughts of awesome summer vacations are building into travel plans. Now is the time to capture the attention of travelers with your amazingly valuable online content. Download these free templates to get started.

5 Reasons You Can't Miss the Regional Seminars

The Regional Seminars are your chance to work on your business, not just in it. Here are the top five reasons you can't miss these events.

Growth 101: Behind-the-Scenes at Elliott Beach Rentals

How do you keep up with the changing tide in the vacation rental industry? It's a "game of pennies," says one CEO. Here's a closer look at how Elliott Beach Rentals stays on top. 

Growth 101: Behind-the-Scenes at Kokopelli Property Management

The vacation rental industry is evolving, and companies must learn to adapt to these changes. Here's a closer look at how Kokopelli Property Management continues to stay on the leading edge.


Growth 101: Behind-the-Scenes at Vacation Rental Pros Property Management

What does it take to grow in today's competitive vacation rental industry? Here's a look behind-the-scenes at how Vacation Rental Pros increased inventory and productivity while keeping expenses down.