Facebook 101: A Vacation Rental Manager's Guide to Maintaining InteractionThe wonderful world of social media is an ever-increasing form of interaction between customer and service. For vacation rental management companies, it is important to know the correct approach in order to maximize exposure and increase leads and conversions.
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Summer Lovin': 12 Tips for Vacation Rental Marketing Magic Summer may be the busiest time of year for most vacation rental managers, but it's important not to lose sight of the steps you need to take to make the most of your marketing efforts over the next few months.
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New Email Marketing Laws That You Must Know as a Vacation Rental MarketerHave you ever received an inquiry or booking from someone in Canada? Do you think you may receive an inquiry or booking from someone in Canada? Then you need to be aware of new anti-spam legislation beginning July 1 that will affect your e-mail marketing strategy for these guests.
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Google+ Changes: How they affect vacation rental marketingHave you dedicated any time or resources to Google+? If you have for your business, chances are you still don't spend a significant amount of time on Google+ personally. There has been a lot of recent news about changes on Google+ that will impact the vacation rental industry.
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Easy Report to Analyze Vacation Rental Marketing CompetitionWe all recognize the importance of online marketing. But how do you know how you stack up against your competition?
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Awesome Vacation Rental Marketing Idea: Competitive Advantage Through Local Partnerships
Now that we’ve established the importance of vacation rental marketing (especially inbound marketing), and many vacation rental managers are hitting the busiest time of year, it's time to try to break off some VRM marketing ideas into smaller chunks.
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One Year of Content: Vacation Rental Inbound Marketing TemplatesIt's spring, and it's time to kick your content marketing into high gear. Your guests are coming out of their winter hibernation, and thoughts of awesome summer vacations are building into travel plans. Now is the time to capture the attention of travelers with your amazingly valuable online content. Download these free templates to get started.
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Vacation Rental Survey: Does Mobile Matter?Are vacation rental managers on the same page as their customers when it comes to mobile?
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4 Pinterest Features Vacation Rental Managers Can't Live WithoutPinterest is buzzing through everyone's feed on a weekly basis it seems, but have you really taken the time to see how YOUR business can leverage this network?
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Google Keywords Not Provided? 10 Ways for VRMs to AdaptHistorically, online marketers have been able to see which organic (not paid) keywords drive the most traffic and revenue to their vacation rental website. But changes at Google mean that vacation rental marketers may no longer to have access to this data. Here are 10 ways to adapt.
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